SERVICE PROVIDERS

Know Your Choices with Prospective Franchisees

Know Your Choices with Prospective Franchisees

In our experience, many individuals get locked into a specific franchise opportunity before fully understanding their options. We call this (CDI) Consumer Driven Investing, where they view a franchise opportunity through the eyes of a consumer rather than investor. They have an emotional connection to a specific franchise opportunity and will not consider alternative franchises.

Morocco Franchise Alliance will identify the best franchise investment opportunity for you. Every prospective franchisee needs to know the choices they have before making a premature decision. If a candidate has an interest in a franchise in a certain franchise category whether its Food & Hospitality, Services B2B/B2C and Retail sectors, it’s important to gather information on the key areas. Morocco Franchise Alliance will be performing analytics reports… the primary objective is gathering facts.

Morocco Franchise Alliance can provide you with structured based information.

  1. What is included with the initial franchise fee? Compare this to the alternative franchises.
  2. How much experience does franchise leadership have? Look for ownership with a strong franchise background and look at a previous franchise they led or worked with.
  3. Does the franchisor have a history of positive franchise relations as evidenced by little or zero litigation?
  4. Are the royalties and advertising fund fees comparable to similar franchise opportunities and the franchise sector?
  5. Compare the investment estimates for each franchise.
  6. With territory rights, focus on the definition, size of the territory and protections a franchisee has. Ask the franchisor how they determine a territory.
  7. Does the franchisor make Financial Performance Representation? If so do, they show more than just revenues?
  8. Carefully review and compare the growth of each franchise brand and amount of franchisee turnover.
  9. Speak with franchisees from the brands you are considering. Getting feedback from them will carry a lot more value than what the franchisor is telling you.

This list represents part of what will go into the comprehensive due diligence that Morocco Franchise Alliance do before investing in a franchise opportunity. It’s important to conduct some preliminary research into different franchises before locking into a franchise opportunity too quickly.

Connecting you to Franchisors and Service Providers

We use our wealth of knowledge to offer business intelligence and capital access services to franchisors, suppliers and all organizations that touch franchising
Running a franchise demands your time, energy and expertise but you simply can’t do everything. It is important to focus on what you do best and www.mfa.ma is specialist to support you with providers in other areas. With the right selection, service providers can become trusted advisors, save you time and help you meet your business objectives.

Hereafter are the main 5 steps Morocco Franchise Alliance is leading you with:

1. Accounting Services

A good accountant can accomplish much more than bookkeeping, avoiding penalties and producing a set of monthly management accounts. A closer look at properly prepared accounts with your accountant should help you evaluate profitability, monitor expenses and spot trends.

  • Will they prepare monthly accounts? A surprising number of small business accountants don’t offer this service.
  • What level of customer do they look after? Many accountants are not geared for supporting small businesses, and you’ll soon see this in the fees charged.
2. Attorneys and Legal Services

No one wants to see their lawyer regularly but it’s probably a good idea to have a trusted legal contact on speed dial.

  • Morocco Franchise Alliance will provide you with legal firm experienced in commercial law, a slant towards smaller businesses, and full understanding of franchising.
  • Morocco Franchise Alliance will provide with It is expertise to understand fees upfront before any legal work commences.
3. Communication Service Providers

Communications service providers include a whole host of suppliers including media, marketing, event services, public relations and advertising agencies. Morocco Franchise Alliance will give you a wide choice with varying levels of expertise and services – making this a tough but important choice.

  • What we do best?
  • A wide field and an expert at promoting a business-to-business (B2B) …You as franchise may not have the skills for a consumer launch.
  • How we work a competitor? Will lead your business brand throughout a Comp Set a necessarily step on the industry to know your rival information upfront.
4. Human Resource Services and Solutions

Labor relations issues are complicated and can take your attention away from the business. If you employ a high number of staff, you should consider outsourcing some of your human resources needs and having specialists on call to handle disciplinary matters.

  • Morocco Franchise Alliance will provide you with specialists handling all aspects of human resources, and others who will defend your business interest.
5. Geographic Information Systems

Morocco Franchise Alliance will provide you with geographic information systems provider (GISP) which offers highly specialized services to assist franchisees, Franchisors to determine the correct location for a site. This involves bringing together an understanding of demographics and retail trends. The right site can mean the difference between a good business and a great business.

  • Methodology
  • An understanding of the process to give you a comprehensive site evaluation process.
  • Who are your clients?
  • Whom are your promoters?
  • Whom are your detractors?
  • How your brand should indicate that you’ll be in good hands?